King Arthur Baking Company co-CEO discusses trends and baking's future

September 20,2024

King Arthur Baking Co. sold more than 156 million lbs of flour in 2020, a nearly 60% increase over 2019. And while sales slowly tapered over the course of the year, the company is still seeing baking at levels of about 25% to 30% over the prior year, a trend that Karen Colberg, co-chief executive officer of King Arthur, said has the company “excited for what it means for our future.” In a March 2 interview with Alexis Christoforous on Yahoo! Finance . . ..
The coronavirus pandemic has had a significant effect on the industry, according to Karen Colberg.

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