The Stanley Cup Is The New Viral Cup On Instagram

September 20,2024

Here's How Everyone On Instagram Became Obsessed With A Previously Obscure Cup.
Like Carhartt beanies before it, Stanley, founded in 1913, has become the benefactor of an online fervor that began completely organically.

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STARTING OFF 2024 WITH $1000 CUPS… 🤣👀🤦‍♂️ @stanley_brand