Powerade is taking a jab at Gatorade with new formula and packaging
Powerade is taking a jab at Gatorade with new formula and packaging
Gatorade has long been the leader among sports drinks, those brightly-colored beverages designed to replenish the electrolytes lost when you sweat. Now, its rival Powerade is hoping that a revamped recipe and new look will help finally unseat Gatorade from the top spot. That won’t be easy.
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